UCWeb Has Taken Over 20% Of Baidu’s Market Share In China.
A mobile search engine that Chinese browser-developer UCWeb recently formed in a joint venture with e-commerce giant Alibaba, Shenma, has already gained a market penetration rate of over 20 percent and monthly active users who total up to 100 million. UCWeb CEO Yu Yongfu stated during Beijing recently.
Shenma had been announced during the previous week but Yu said that it has been an ongoing operation for the past month or so. The cooperation between UCWeb and Alibaba actually goes far back as four years ago as a service within UC Browser Yu Elaborated. In addition to semantic application search, though a single interface that lets users search China’s many fragmented application stores, and book search, Shenma is “deeply integrated” within a wide variety of Alibaba products, including its Aliplay payments service, Taobao and T-Mall retail stores.
Alibaba previously invested in UCWeb, which as of recently has manage to reach a milestone of 500 million monthly users and hits more than six billion mobile search queries per month. Yu pointed out that his GMIC Keynote had given UCWeb’s over 50 percent penetration rate in China’s browser market, promoting Shenma to users contributed toward the quickly take up for the new service.
Yu further claimed that Chinese search giant Baidu has also felt threatened by Shenma. and has allegedly intercepted links from Shenma search results without warning towards users that they a using an unrecognized search engine and advising users to switch. You has further elaborated that Baidu has been manipulating UC Browser’s application ranking in 91 Wireless’ mobile Assistant, which was acquired by Baide during the previous year.
Yu commented that UCWeb has been in talks with Baidu to try and sort this issue out.
UCWeb seems to continue growing at an immense speed and stepping all over Baidu’s territories are beginning to shake things up within the industry. The browser-develop has a strong localization policy when it comes down to expanding into new markets, and it appeals particularly to emerging markets by utilizing market data compression technology in order to minimize the cost of browsing and downloading.