Tourism Site Shijiebang Acquires Social Travel Service Tukeq.
According to the founder of Shijiebang, Zhang Heping, The contents that are provided by Tukeq shall be intergrated into Shijiebang sometime in the future. He further elaborated that this acquisition of Tukeq, a service that has accumulated a substantial amount of mobile users, will facilitate Shijiebang’s expansion into mobile market. Zhang noted the company planned to acquire another one or two self-guided tour service during this year.
Originally founded during May 2011, Tukeq began as a social travel web and mobile application that helped individuals organize their travel plans by sharing, following and viewing other users plans. After receiving funds from the Innovation Works latter during the same year, the company was pivoted to the travel guide sector and released a dedicated application. Tukeq has managed to gain over millions of users and content on more than 26,000 overseas scenic spots.
During the same time, Shijieband had released a new outbound travel product, which it claimed to have been a mixture of the merits for both package tours and self-guided tours. The product offers custom schedules designed by travel experts to tourist who can begin their journeys anytime they wish too. This will also provide a ticket, hotel reservation, visa and car rental service at preferential prices.
Shijiebang has managed to secure nearly $10 million of Series A funding from Fosun Capital, ChinaRock and Yahoo founder Jerry Yang just last year.