Easyuni Teams up With Yahoo to Launch a Dedicated Education Channel.
Knowledge seeking netizens based in Malaysia can now look forward to learning even more about higher education option news through Yahoo News in the Southeast Asian Country, which the conglomerate’s latest team up with online education platform Easyuni.
The startup, which was pitched at Echelon Malaysia Satellite 2014 and will be exhibiting at Startup Martketplace, has been provided with a dedicated educational channel on Yahoo News Malaysia that’s filled up with exclusive content.
Country Editor and Audience heard of Yahoo Malaysia, Mark Lourdes stated, “Informed decisions on higher education is critical towards shaping the careers of young Malaysians.”
While Easyuni could continue developing relevant content and published through their site, this partnership was created to expand its reaches towards more people. Founder and CEO of Easyuni, Edwin Tay commented:
“Our founding vision was to help students and parents make accurate choices of uni selection, without undue pressure from any 3rd parties and schools. Providing relevant and great articles about education, scholarships, schools and news is part of this strategy.”
For Easyuni, this is quite an accomplishment in effort to create a presence with its brand in front of students and parents alike, especially for those who are ignorant about the various programme requirements, financial aid schemes and alternatives during today’s competitive education scene. Tay pointed out that his team updates the content on a daily bases.
“Those that garner high traffic numbers will automatically be promoted on Y! home page as part of trending article. We normally have between three to five articles trending on a weekly basis.”
Currently, Easyuni allows student to search through over more than 2,000 universities and 70,000 courses from 28 different countries. These students will be able to compare courses and rummage for the most relevant scholarship on the web portal.